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Brentford FC named as best club for fan experience second season running
Brentford FC has topped the fan experience survey of Premier League clubs for the second season in a row, outperforming other clubs on multiple metrics measuring matchday experience.
The survey had 31,000 responses from across the league, and Brentford outperformed the divisional average on nearly every off-field metric.
There were a number of measures on which Brentford had the best ratings in the Premier League, including the quality of staff on matchdays, how clean the Gtech Community Stadium is, and how family-friendly the matchday experience is.
Nine out of ten Brentford respondents said they felt the club made a significant impact in the local community, and the same proportion said they felt the work the club did in the community was an important part of its culture and philosophy.
Nearly three quarters of Brentford fans involved in the survey agreed that the fans are at the heart of major decisions that the club made, with over 90 per cent feeling valued as a Bees supporter.
The club has made the effort to cultivate a welcome and inclusive environment for anyone who comes to visit the grounds. To mark LGBT+ History Month, Brentford FC and Brentford FC Community Sports Trust led events engaging the LGBTQIA+ community with football, working with West London Queer Project.
Brentford FC ‘delighted’ to have ranked highest for second year
Brentford Chief Executive Jon Varney said:
“We are delighted that we have ranked highest for the matchday fan experience for a second year in a row.
“If anything, these results are an even bigger achievement than last year, given we are now in our second season in the Premier League.
“We benefitted last season from it being our first season back in the top flight so I’m even prouder that we’ve been able to build on that and improve our scores.
“Togetherness is a core value at Brentford and it’s been a team effort across every department. Our staff continue to work so hard, and I want to thank them all for contributing to this.
“The Gtech Community Stadium now feels like home, which has been helped by some great performances by the team on the pitch, but also the Bees fans showing their support in the stands, week in, week out.
Original article published 26.02.2023 on the Chiswick Calendar website.
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